McDonald’s cutting items from its menu
McDonald’s Corp. said it plans to cut its apple walnut salad and Chicken Selects in an effort to make room for new products expected to arrive this spring and summer.
The chain is additionally reviewing options for its Angus Third Pounder, a spokeswoman said Thursday.
The decision likely reflects a desire to make room for new products arriving soon, such as the McWrap sandwich with lettuce, tomato, cucumber, grilled or fried chicken, and a choice of sauce. The Oak Brook, Ill.-based burger giant has additionally been testing chicken wings.
McEnaney Enterprises, a McDonald’s franchisee, tweeted about and posted the menu decisions on the company’s Facebook page Tuesday. The page is no longer available and the franchisee did not immediately respond to a request for comment.
According to a report in the Kentucky New Era, the franchisee wrote, “Sorry if one of these were your favorite. … They just did not sell well enough nationally.” Stores will continue selling the three items until they run out, according to the story.
While rumors involving the possible removal of the apple walnut salad and Chicken Selects have circulated for years, removing the Angus burger, which is sold with a variety or toppings, and as part of three snack wraps, would be a more significant departure for McDonald’s.
The Angus burger, launched in 2009, had been through years of testing, and was the company’s first premium burger launch since the Big N’ Tasty burger bowed in 2001.
McDonald’s posted its first monthly same store sales decline in more than nine years last October. CEO Don Thompson has said that the company has a robust pipeline of new products slated for 2013, including at least one premium burger.